NZ's #1 Sparkling Protein Water RTD
Protein that actually refreshes you.
15g of premium β-Lactoglobulin-rich WPI in a crisp, sparkling drink. Zero sugar. Zero chalk. Zero compromise. Finally, protein that fits your life.
★ ★ ★ ★ ★ 44,000+ happy customers
Over 130,000 cans served
Our Range
Find Your Flavour
Grape Zing Nesium
40% RDI magnesium per can. Crisp grape, clean finish, zero sugar. The daily upgrade.
Available in 4-pk & 12-pk
Watermelon
Juicy, refreshing, summery. Tastes like you're not even trying.
Available in 4-pk & 12-pk
Mixed 12 Pack — Build Your Own
Pick 4 flavours in one box. Best way to find your fave.
Pineapple
Bright, tropical and crisp. The one people keep coming back to.
Available in 4-pk & 12-pk
Limon
Clean lemon + lime, sharp and refreshing. The gym bag classic.
Available in 4-pk & 12-pk
Peachy
Soft peach flavour, smooth finish. Easy every day protein.
Available in 4-pk & 12-pk
The Problem
Why most protein drinks fail you.
You want protein. You don't want a science experiment in a bottle. Most options on the shelf make you choose between taste and nutrition. We said no to that.
Protein Shakes
Thick, milky texture. 200+ calories. Need to be mixed. Inconvenient. Bloating is real.
RTD Protein Drinks
Chalky aftertaste. 20g+ of sugar. Pasty mouthfeel. Not refreshing.
Collagen Waters
Collagen is an incomplete protein - missing key amino acids your muscles actually need. Glorified marketing.
Love Muscle
Sparkling. Light. 15g BLG-enriched WPI. Tastes like a drink you'd choose anyway. Zero sugar. ~62 cal. Done.
Head to Head
Love Muscle vs The Rest
We benchmarked ourselves against every type of protein drink on the market. Here's where we land — no spin.
| Feature | Love Muscle | RTD Shakes | Collagen Waters | Powder Mixes |
|---|---|---|---|---|
| Complete protein (all EAAs) | ~ | |||
| BLG-enriched WPI (high leucine) | ~ | |||
| Zero sugar | ~ | ~ | ||
| Under 100 calories | ~ | |||
| Ready to drink (no mixing) | ||||
| Light, non-milky texture | ||||
| Sparkling / refreshing | ||||
| NZ-made / NZ brand | ~ | |||
| Award-winning taste |
We didn't guess. We formulated.
We Give a Damn
Good for you. Good for the planet.
Every can is built with sustainability in mind — from the ingredients to the packaging.
Infinitely recyclable
Aluminium cans are the most recycled beverage container on Earth — and can be recycled endlessly without quality loss.
Whey by-product
WPI is a dairy by-product — giving a high-value ingredient a second life rather than sending it to waste.
Low food waste
Long shelf life with minimal refrigeration reduces food waste right across the supply chain.
Recognition
5x Gold
NZ Artisan Awards 2025 — highest tier across categories
Beverage Award
NZ Food Awards 2024 — Beverage Category Winner
Tech Innovation
NZ Food Awards 2024 — Technical Innovation Award
Real Results
Don't just take our word for it
✓ Verified
Delicious These drinks are so yum!! The flavour and nice and full but not fake tasting - like eating actual fruit! So crisp and refreshing after a hard workout!
The best Absolutely love these. So easy to keep in the fridge and get a mean protein hit chilled to perfection
“Absolutely delicious!!! I was a huge energy drink drinker but these are a game changer! Bought our first box after seeing them at the Beach 2 Basin in Whangārei, can’t wait to try all the flavours! Great work guys, you’ve created something epic! ”
My fav post workout drink
“Absolutely delish You won't regret this purchase, very nice to drink, refreshing, and a wee dose of protein so win win ”
✓ Verified
The best pre, during and post workout drink 😍🙌🏽
Mixed 12-Pack
Build Your Box
Choose your 12 cans — 3 per slot
Purchase options
